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Edexcel · GCSE · Business Studies

Theme 2: Making Marketing Decisions
Practice Questions

80 Edexcel GCSE Business Studies questions on Theme 2: Making Marketing Decisions, each with instant feedback and a full examiner-style mark scheme.

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✨ Revision guide includes key terms, worked examples and exam technique for Theme 2: Making Marketing Decisions.

Try 2 sample questions on Theme 2: Making Marketing Decisions

Question 1 · 1 mark · Difficulty 1/3

What is a distribution channel?

  1. The advertising media a business uses
  2. The route a product takes from producer to final customer
  3. The range of products a business sells
  4. The method used to set prices
Show answer & explanation
✓ Answer: B — The route a product takes from producer to final customer
Award 1 mark. It may run through wholesalers and retailers, or go direct online.
Question 2 · 1 mark · Difficulty 1/3

The 4Ps of the marketing mix are product, price, place and:

  1. promotion
  2. profit
  3. process
  4. people
Show answer & explanation
✓ Answer: A — promotion
The marketing mix is the 4Ps.
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20 questions · 25 min · free

Edexcel GCSE Business Studies: Theme 2: Making Marketing Decisions FAQ

Is Kramizo free for Edexcel GCSE students preparing for Business Studies?
Yes — completely free. Every student gets 45 questions a day on the free plan, with no card required and no trial countdown. That free quota works across every subject and every topic in our bank, so you can mix Theme 2: Making Marketing Decisions practice with other Business Studies topics or even switch to a totally different Edexcel subject without paying anything. Kramizo's optional Pro plan removes the daily cap and adds detailed progress analytics, but the free tier is the real product — used by thousands of GCSE, IGCSE and CSEC students.
Are the Theme 2: Making Marketing Decisions questions aligned to the official Edexcel GCSE Business Studies syllabus?
Every question is written against the published Edexcel GCSE Business Studies specification, including the exact command words (state, describe, explain, calculate, evaluate, etc.), mark allocations, and difficulty tier you'd see on a real Edexcel paper. Explanations are written in the style of official examiner mark schemes — they tell you what is being awarded marks and why distractors are wrong, not just whether you got it right. The bank is continually refined to match the latest syllabus updates from Edexcel.
How is Theme 2: Making Marketing Decisions typically tested on Edexcel GCSE Business Studies papers?
Theme 2: Making Marketing Decisions appears across multiple question types on real Edexcel GCSE Business Studies papers — most commonly as multiple-choice questions in the objective section, structured short-answer questions in the main paper, and occasionally as part of an extended response. Kramizo's practice bank reflects that mix: 4-option MCQs, true/false statements, fill-in-the-blank key terms, multi-select questions, and ordering questions. Working through the bank gives you exposure to every question style examiners actually use.

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