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Marketing
Practice Questions

70 OCR GCSE Business Studies questions on Marketing, each with instant feedback and a full examiner-style mark scheme.

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✨ Revision guide includes key terms, worked examples and exam technique for Marketing.

Try 2 sample questions on Marketing

Question 1 · 1 mark · Difficulty 1/3

Which promotional method is best described as a non-paid form of communication about a business that appears in the media?

  1. Sales promotion
  2. Public relations
  3. Personal selling
  4. Direct mail
Show answer & explanation
✓ Answer: B — Public relations
Public relations involves managing the spread of information about a business, including securing unpaid media coverage such as press releases and news stories. Sales promotion involves short-term incentives to boost sales. Personal selling is a paid, face-to-face sales activity. Direct mail involves sending promotional materials directly to consumers at a cost.
Question 2 · 1 mark · Difficulty 1/3

What is meant by a unique selling point?

  1. The location where a product is sold
  2. The first sale a business makes
  3. The highest price a product can command
  4. The feature that distinguishes a product from competitors and gives customers a reason to choose it
Show answer & explanation
✓ Answer: D — The feature that distinguishes a product from competitors and gives customers a reason to choose it
Award 1 mark. It may be price, quality, design, service or convenience.
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20 questions · 25 min · free

OCR GCSE Business Studies: Marketing FAQ

Is Kramizo free for OCR GCSE students preparing for Business Studies?
Yes — completely free. Every student gets 45 questions a day on the free plan, with no card required and no trial countdown. That free quota works across every subject and every topic in our bank, so you can mix Marketing practice with other Business Studies topics or even switch to a totally different OCR subject without paying anything. Kramizo's optional Pro plan removes the daily cap and adds detailed progress analytics, but the free tier is the real product — used by thousands of GCSE, IGCSE and CSEC students.
Are the Marketing questions aligned to the official OCR GCSE Business Studies syllabus?
Every question is written against the published OCR GCSE Business Studies specification, including the exact command words (state, describe, explain, calculate, evaluate, etc.), mark allocations, and difficulty tier you'd see on a real OCR paper. Explanations are written in the style of official examiner mark schemes — they tell you what is being awarded marks and why distractors are wrong, not just whether you got it right. The bank is continually refined to match the latest syllabus updates from OCR.
How is Marketing typically tested on OCR GCSE Business Studies papers?
Marketing appears across multiple question types on real OCR GCSE Business Studies papers — most commonly as multiple-choice questions in the objective section, structured short-answer questions in the main paper, and occasionally as part of an extended response. Kramizo's practice bank reflects that mix: 4-option MCQs, true/false statements, fill-in-the-blank key terms, multi-select questions, and ordering questions. Working through the bank gives you exposure to every question style examiners actually use.

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