A manufacturer redesigns the packaging of a shampoo to include a pump dispenser instead of a screw cap. Which function of packaging does this change primarily fulfil?

Q: How do I try a free CIE Business Studies question?

Just tap any of the four options on this page — no signup, no card, nothing to install. You'll see the correct answer and a full mark-scheme-style explanation within a second. Each visit shows a fresh randomly-picked question from the live CIE IGCSE Business Studies bank, so you can keep refreshing to try different ones before deciding whether to create a free account for daily access.

Q: Is Kramizo really free for CIE Business Studies students?

Yes — completely free. Every student gets 45 questions a day on the free plan, across any board and any subject, with no card required and no trial countdown. Kramizo's optional Pro plan removes the daily cap and adds analytics, but the free plan is genuinely free forever. We make money from the small percentage of students who choose to upgrade — not from selling data or ads.

Q: Are the Business Studies questions aligned to the CIE IGCSE syllabus?

Every question is written against the published CIE IGCSE Business Studies syllabus and reviewed for accuracy before being added to the bank. We match the command words (state, describe, explain, evaluate), mark allocations, and difficulty tier you'll see on real CIE past papers. Explanations are written in the style of official examiner mark schemes so students learn exactly what marks are being awarded for.

Question

A manufacturer redesigns the packaging of a shampoo to include a pump dispenser instead of a screw cap. Which function of packaging does this change primarily fulfil?

Accepted Answer

Making the product more convenient to use — A pump dispenser improves ease of use and convenience for the consumer, which is a key functional role of packaging. Attracting attention (A) relates to the promotional role of packaging design. Providing legal information (B) relates to the informational function. Reducing production costs (D) is a cost consideration, not a function directly fulfilled by adding a pump dispenser.

Answer

Reducing the cost of production materials

Answer

Providing legal information about ingredients

Answer

Making the product more convenient to use

Answer

Attracting customer attention on a shelf

One real Business Studies question.No signup. 30 seconds.

One real Business Studies question.
No signup. 30 seconds.